Connect your business’ Facebook page to the chatbot builder.Choose a chatbot builder and set up an account.However, to give you an idea, the typical steps are as follows: While most of these options come with a price, most of the third-party tools have a free trial option.ĭepending on the tool you choose, the steps in creating a Facebook Messenger chatbot vary. These tools allow you to build a chatbot without the need for coding experience. Third-Party Chatbot Builder Toolsįor non-developers, third-party chatbot builder tools such as Chatfuel, Botsify, Conversable, and OnSequel are good options. To know more, check out Facebook Messenger’s wide range of resources and documentation for developers. While building a chatbot from the platform itself isn’t ideal for beginners, it’s still worth checking out, especially considering that this feature is offered for free. However, it’s well-suited for experienced software developers, as the process is more complicated and requires intermediate- to advance-level coding skills. The Facebook Messenger platform allows you to develop your own bot. There are two ways to create a Facebook Messenger bot: first, from the Facebook Messenger platform itself, and second, using third-party chatbot-builder tools. Tips on Creating a Facebook Messenger Bot for Your Business Chatbots offer a convenient way for people to interact with your business in order to get directions, set appointments, ask commonly asked questions, or even send money to friends and family-just to mention a few-all directly done from the Facebook Messenger app itself. A huge user base translates to bigger opportunities for brands to engage with their customers who are using the platform.Ī Facebook Messenger bot also enables businesses to streamline marketing tasks and simplify customer service. With over 1.3 billion active users on Facebook Messenger, it is no doubt the reason why businesses are turning to Facebook Messenger bots for various marketing needs. In fact, statistics show that more than 100,000 chatbots help out people through Facebook Messenger every day.
Chatbots, or messenger bots, are programmable software that use artificial intelligence (AI) to automate a variety of tasks, particularly conversing with customers based on set keywords and cues.įacebook is among the leading social media platforms that have adopted AI to their Messenger app, and both consumers and marketers are showing keen interest in utilizing it. In fact, studies show that 57% of consumers are interested in getting real-time, instant answers from chatbots. This has prompted businesses to find the right means to communicate back to their customers, and the soonest the response the better.Ĭhatbots, in particular, are gaining popularity as both a marketing and customer service tool. Social media platforms such as Facebook, Twitter, and Instagram have redefined the meaning of customer service to a whole new level by making it easier for people to get in touch with their favorite brands. In the age of social media, communication between consumers and businesses is becoming more streamlined.
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